Proposal
Real Estate
Project
Personal Branding, Commercial-Style Property Tours, Listing Awareness, Neighborhood Highlights and Lifestyle Marketing
Goal
You aren’t just selling a home; you are selling a lifestyle and your own personal brand.
Why These Videos Matter
Higher Engagement: Listings with video receive up to 403% more inquiries than those without.
Brand Authority: In Los Angeles, your video quality is your resume. It proves to future sellers that you invest in your listings.
Virtual Open House: Saves time by pre-qualifying leads who have already "walked" the home virtually.
Core Aesthetic
Cinematic, Luxurious, High-End & Timeless
A La Carte Production
Hero Listing Video
A high-energy, cinematic overview of the property. This focuses on the flow of the home and its most attractive features through professional movement and lighting. Standard residential listings, condos, and "bread and butter" properties ($800k – $1.5M)
Shoot Specs
3 Hour Production Day
(1x) Director & Producer
(1x) 4K Camera + Drone
Deliverables
60 Second Cinematic Film: High-definition horizontal video for MLS/YouTube
(2x) 30-Second Social Teasers: Vertical (9:16) format for IG Reels/TikTok.
Licensed Music: Upbeat, trending tracks.
72-Hour Turnaround: Essential for the fast-paced LA market.
Revisions: 1 Round Included
Footage
Full Access to Catalog of Footage for further video creation and editing
signature Agent walkthrough Video
A "hosted" tour where the agent guides the viewer through the home. This builds trust with potential buyers and establishes the agent as the neighborhood expert. Mid-to-high-tier listings ($1.5M – $4M) where the agent’s personality is the key differentiator.
Shoot Specs
4 Hour Production Day
(1x) Director & Producer
(1x) 4K Camera + Drone Professional Lighting + Audio
Deliverables
60 Second Hosted Feature: Agent on-camera introduction, voice-over throughout, and a "Call to Action" closing.
Aerial Drone Footage: 3-5 clips showcasing the property line and immediate surroundings.
(2x) 30-second Social Teasers: Two 30-second "Wait for it" or "Favorite Feature" clips for social media engagement.
Revisions: 1 Round Included
Footage
Full Access to Catalog of Footage for further video creation and editing
Lifestyle & Neighborhood experience
A mini-documentary that tells the story of life in the home. It includes "lifestyle" shots (e.g., coffee on the terrace, walking to the local bistro) and highlights the best of the local community. Luxury estates ($5M+) or niche neighborhoods (e.g., Venice, Silver Lake, Pacific Palisades) where the "vibe" is as important as the floor plan.
Shoot Specs
Full Day Production (8 hrs)
(1x) Director + Producer
(2x) 4K Cameras + Drone
Deliverables
60-90 Second Lifestyle Film: Includes "Human Element" (actor or agent) utilizing the space, plus cinematic neighborhood b-roll (local cafes, parks, beaches).
Full Drone Suite: Comprehensive aerials of the home, the street, and the nearby landmarks.
(4x) Social Media Assets: A mix of "Day in the Life" edits and high-impact property teasers.
Custom Branding: Premium graphics, color grading, and agent branding throughout.
Footage
Full Access to Catalog of Footage for further video creation and editing
Add On’s
Sponsored Campaigns: $100 - $500 Ad Spend
(1 -2x) FB + Instagram Sponsored Listing Campaigns (Dependent on Ad Budget)
Twilight/Golden Hour: $200
Filming during sunset for that "Hollywood" glow
Fast-Pass Edit: $150
48-Hour turnaround
Raw & Story Content: $150
5 Colored and Post-Ready Vertical Story Clips + all unedited clips for the agent’s social media manager to use later
Production Logistics
Post-Production
For added projects requiring specialized assembly, professional editing is billed a la carté at $125/hr for further edits from existing footage.
Expenses
Travel, location permits, and talent fees are billed separately at cost.
Samples
This is a collection of samples with an emphasis on cinematography, commercial advertising and documentary storytelling focusing on emotion and artistry.
